De'Longhi Magnifica Plus (ECAM32070SB) vs De'Longhi Magnifica Start
Stablemates — both from De'Longhi, aimed at different mornings.
The Magnifica Plus (ECAM32070SB) runs ~27% more (listed in different currencies) — the split below is what the gap buys.
De'Longhi
US$899–1,299 · CA$1,195–1,200
The Magnifica Plus is De'Longhi's most capable bean-to-cup to date in this tier, landing between the Evo and the Dinamica Plus in price while punching closer to the latter on features. What…
Full record & live prices →
De'Longhi
US$599–800
The Magnifica Start gets beans into a drinkable cup faster than almost anything at its price, with no skill required and a removable brew group that makes cleaning bearable. The trade-off is…
Full record & live prices →The split
Where they actually differ
On 7 of 11 measures these two tie. The 4 rows below are the entire argument.
Magnifica Plus (ECAM32070SB)
Magnifica Start
Milk & steam
Magnifica Plus (ECAM32070SB) leads, clearly
The price
Magnifica Start costs less, clearly
CA$1,195–1,200· US$599–800
Reliability record
Magnifica Start leads, clearly
Parts & repair
Magnifica Start leads, clearly
Quiet operation
Magnifica Plus (ECAM32070SB) leads, clearly
weakerstronger
The counter’s vote
Looks barely figure in either machine’s record — the counter can sit this one out.
Magnifica Plus (ECAM32070SB): Understated matte colors with stainless accents and clean touch display; appliance-neutral aesthetic with no design-driven purchasing signals in the record.
Magnifica Start: Appliance-neutral styling; unremarkable on the counter, never a "wow" purchase driver in the record.
Where they tie: shot ceiling · back-to-back drinks · ready when you are · forgiving to learn on · built to last — don’t let a spec sheet invent a difference.
On the counter
The size difference, to scale
So — which one?
Take the Magnifica Plus (ECAM32070SB) if —
- Milk drinks are the daily order
- There are sleepers to protect
Take the Magnifica Start if —
- The difference stays in your pocket — or goes into beans
- It has to just work, every day
- You plan to fix, not replace
Both columns reading true? Take the Magnifica Start and put the difference into fresh, roast-dated beans — they move the cup more than this choice will.
Known weak points
Magnifica Plus (ECAM32070SB)
Control board failures, on/off cycling loops, power button assembly faults, grounds bypass into waste bin with error messages, display malfunctions, electronic power faults with parts unavailable through authorized service.
Magnifica Start
Solenoid wear in milk frother system reported anecdotally; plastic boiler fittings prone to degradation over time; grinder conking out after extended use — not catastrophic but not heirloom-level durability.
For the row-by-row readers
The whole sheet, side by side
Matching rows fade back — the ink is where they differ.
Magnifica Plus (ECAM32070SB)
Magnifica Start
Type
Super-automatic (bean-to-cup)
Super-automatic (bean-to-cup)
Heat-up time
42 seconds
40 seconds
Steam power
3/5
2/5
Brew + steam at once
No
No
Guest recovery
3/5
2.5/5
Shot quality ceiling
2.5/5
2.5/5
PID temperature control
No
No
Milk system
Integrated carafe (one-touch)
Integrated carafe (one-touch)
One-touch drinks
18
5
Removable brew group
Yes
Yes
Hot-water tap
Yes
Yes
Cup clearance
14 cm
13.5 cm
Workflow demand
1/5
0.5/5
Maintenance
3/5
2.5/5
Noise
3/5
4/5
Build longevity
3/5
2.5/5
Dimensions
24.13 × 44.45 × 35.56 cm
23.5 × 43 × 35.5 cm
One owner each
“Its menu is larger than those you'll find on similarly-priced options, and the ability to make iced coffee and espresso is a really nice addition.”
“I call this my goto recommendation in the $500-1000 range, because this makes the best espresso/coffee drinks and milk texture in that price point for me.”
Wrong match-up? Change one side → — any two on file compare.
Still torn?
This page weighs them against each other. The finder weighs them against your mornings.
Two minutes of questions — milk, noise, budget, space — scored across everything on file. It’s honest when the answer is neither of these.
Take the two-minute finder →