Paraiso - Brazillian Fazenda Serrinha Natural - Image 1
View
Tasting Notes
Chocolate
Molasses
Floral
Honey
Caramel
Tobacco
Flavor Profile
body9/10
acidity4/10
sweetness9/10
bitterness2/10
Collection
Single Origin

Paraiso

Fazenda Serrinha, Cerrado Mineiro, Campos Altos, Brazil

Price
CA$21.60
Bag Weight
340g

Cultivated where the Atlantic Forest meets Cerrado Mineiro's volcanic plateau, this award-winning natural showcases José Maria de Oliveira's forty-year journey from grandfather's coffee picker to master producer. Expect velvety chocolate depths, molasses richness, and delicate floral elegance - a testament to the innovative Paraiso MG2 variety and the unique terroir that exists only in Campos Altos.

Coffee Profile
Processing Method
Natural
Roast Profile
Medium
Want a different roast level? Customize with RoastPlan (+5% savings)
Varietal
Paraiso MG2
Altitude (m)
1,200

This coffee comes as:

Whole beans only
Medium roast
340g bags only

Need custom roast, grind options, or flexible quantities?Configure with RoastPlan (save 5% + full customization)

Flexibility Available

Freshly roasted to order • Free shipping on orders over $60

Ethically sourced
Small batch roasted

Love this coffee?

Most coffee lovers reorder within 2-3 weeks. With RoastPlan, you get fresh Saturday roasts delivered Sunday on your schedule, plus save 5% on every order — no commitment, just better coffee at a better price.

The Full Story
The Paraiso offering is a singular expression of resilience and innovation from José Maria de Oliveira, whose coffee journey began as a boy running barefoot through his grandfather's plantation in Campos Altos. When family hardship forced the farm's sale, José spent decades in pharmaceutical work, never abandoning his dream of returning to the red earth of Minas Gerais. In 2004, he bought Fazenda Serrinha with his own hands - building every structure, planting every tree. His farms now sit at the convergence point where Atlantic Forest rains meet Cerrado Mineiro's mineral-rich soil, creating growing conditions found nowhere else in Brazil. At 1,200 meters elevation, cool nights drop to 10°C while volcanic soils deliver the acidity that defines Designation of Origin Cerrado Mineiro coffee. José's cultivation of the Paraiso MG2 variety represents modern Brazilian coffee innovation. Developed by the Federal University of Viçosa, this rust-resistant hybrid of Catuaí Amarelo and Timor crosses traditional Brazilian sweetness with new-world complexity. His dedication earned him first place in the 2023 Minas Gerais specialty coffee competition - recognition of four decades perfecting his craft. The natural process unfolds across fifteen sun-drenched days on raised drying beds, where hand-picked cherries are meticulously turned every few hours. This extended contact between fruit and seed develops the molasses depth and honeyed sweetness that define this lot. José's vertically integrated operation - from selective harvesting through final sorting with infrared laser technology - ensures traceability and impeccable quality control at every stage. Following natural drying, the coffee undergoes color sorting and density separation before resting in controlled storage. The lot achieves precise 11-12% moisture content, optimal for preserving the delicate floral aromatics while building body. His Rainforest Alliance and UTZ certifications reflect sustainable practices protecting the Atlantic Forest convergence zone his farms call home. This harvest presents rich and velvety layers of dark chocolate and molasses, elevated by natural honey sweetness and a creamy, full body. As the cup develops, delicate floral notes emerge - hints of jasmine and orange blossom that speak to the Paraiso variety's unique genetic profile. The finish carries smooth tobacco and brown sugar depth, with lingering caramel complexity that extends well beyond the final sip. The natural process and Cerrado's volcanic minerality create a cup of remarkable balance - low-to-medium acidity wrapped in silky texture, perfect as both morning filter coffee and afternoon espresso. Meticulous roasting to Full City (medium) preserves the floral elegance while fully developing the chocolate and molasses foundations.
For Coffee Lovers Like You

Most customers reorder this coffee.
Save 5% with automatic delivery.

RoastPlan subscribers enjoy this same coffee with 5% savings, custom roast levels, and Saturday-to-Sunday delivery. No contracts, cancel anytime.

Save 5%
On every order
Ultra-Fresh
Roasted Sat, delivered Sun
Fully Custom
Roast, grind, quantity

No commitments • Cancel anytime • 200+ happy subscribers in the GTA

Loading...