Đaroma – Vietnamese Cau Dat – Freshly Roasted Whole Beans

Description

You know those rare places in the world that feel untouched- where the air is clean, the pace is slower, and every detail seems to matter a little more? That’s Cau Dat. Tucked away in Vietnam’s Lam Dong Province, this highland region- 1,600 meters above sea level- is where Đaroma begins its story.

Here, mornings start with thick fog, afternoons bring a cool breeze through the hills, and rich, volcanic soil feeds the land. For generations, families in Cau Dat have tended to Arabica coffee trees with a kind of quiet devotion that’s hard to find anywhere else. They don’t rush the process. Every cherry is picked by hand, only when perfectly ripe. And depending on the lot, they might sun-dry the beans naturally, or use washed or honey processing methods to coax out different layers of flavor.

We roast those beans fresh to order in small batches right here in Ajax, Ontario. Nothing sits on a shelf waiting to be bought. Each order is roasted just for you, which means you’re getting coffee at its absolute peak:  aromatic, lively, and full of character.

So, what does Đaroma taste like? It’s bright and elegant, with floral top notes that almost sparkle. You’ll notice hints of honey, maybe a bit of citrus, and if you pay attention, a soft touch of cocoa or ripe red fruit. It has a silky body, a gentle acidity—nothing sharp—and a finish that lingers just long enough to make you want another sip. It also just happens to smell heavenly when ground.

But beyond the flavor, Đaroma carries something else: a sense of place. A connection to a landscape that’s beautiful and wild. A thread that ties together the people who grow the coffee, the ones who roast it, and the ones who savor it. That’s what makes this coffee special.

We named it Đaroma to reflect that spirit—a nod to both its origin and its sensory depth. Whether you’re brewing it slowly on a quiet morning or sharing it with someone special, this is a coffee meant to be savored. No gimmicks. Just care, craft, and character in every cup.

Đaroma isn’t just coffee. It’s a story told in aroma, in taste, and in the pause it gives you between sips. We hope you enjoy every part of it.